Jimena
Martinez

Art Director, Graphic 
& Brand Designer


Art Direction
& Design
Butterfly Effect NEW
Contra
Mucho.
    Mercados Ancestrales
Casa Ciclo
Ola.la
Functionless
Capital Groove
The Surfing Cow

Drawings
& Experiments
Rojo Doodles 
    Tattoos
Botanicals
Edible Plants


About
Contact
LinkedIn




Website designed + built 
by Jimena Martinez.
Capital Groove

A DJ collective creating spaces for connection through music and culture in Bogotá.

The goal was to develop a brand identity that reflects the energy of the city’s music scene.

The visual system uses bold shapes, vibrant colors, and dynamic layouts to capture rhythm and movement. Social media templates and merch designs carry this energy across digital and physical platforms.

@capitalgroove



Visual Identity, Social Media, Merchandise Design

7/11